How can I utilize my competitors’ B2B marketing strategies for success? I have two questions regarding B2B: a) If it’s […]

What role does social media play in B2B marketing assignments? This slide shows the example of a common B2B social

How can I effectively use testimonials to evaluate B2B marketing help? The way I use testimonials is by calling “to

What are the implications of hiring a generalist vs. a specialist in B2B? Where are all the reasons why I

How do I build rapport with my B2B marketing consultant? Hi DrCervantes I need some advice. I was thinking that

How can I ensure my B2B marketing assignment aligns with industry standards? I am at a critical juncture here. I

What are the best ways to foster creativity in B2B marketing assignments? Which one, if any, have you heard the

How can I find experienced professionals for my B2B marketing project? I have spent several hours in my workplace and

What are the ethical standards for hiring B2B marketing professionals? We talked to Marc Womack, vice president of marketing at

How can I assess the impact of my B2B marketing efforts? The B2B team is known as the Blue Dog