What are the benefits of customer advocacy in B2C marketing? A lot of times, corporate leaders are more interested in […]

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What role do visuals play in B2C marketing communications? B2C is about managing customers’ visibility in a digital marketing context.

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What are the key factors for success in B2C e-commerce? We all know that e-commerce does have one of the

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What is the impact of brand storytelling on customer loyalty in B2C? A recent study by the consultancy Capstone which

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What are the advantages of using webinars in B2C marketing? Do you use webinars to promote a business and also

How can businesses harness the power of nostalgia in B2C marketing? Facebook to backup what it was and what it