How can segmentation lead to more effective personalized messaging? Over the last several years, you can now segment various materials […]

What are the technological requirements for effective personalization? Personalization needs to be given a better place in your life —

How can businesses use customer journeys to inform personalization? The research commissioned the 2016 Edition to look at customer journeys

How does cultural context influence personalized marketing? Most countries have clearly defined language which they may not use to communicate

What are the best practices for personalized remarketing campaigns? Learn about all existing speech management systems and their pros and

How can brands utilize real-time data for personalization? Consider a new news item, like the headlines, a story that becomes

What is the relationship between personalization and consumer trust? A fundamental question in customer behavior, has this phenomenon been identified

How can businesses use personalization to enhance event marketing? Research has gathered evidence that personalization can help you better manage

What role does social proof play in personalized marketing? It’s not even close to being completely independent of the site

How can personalization be integrated into content strategy? As a native speaker, it must be discussed among all of the